TikTok menanggapi aturan terbaru social commerce. (FOTO: TikTik Indonesia)
TikTok menanggapi aturan terbaru social commerce. (FOTO: TikTik Indonesia)
SIARDAILY, Jakarta – Pemerintah akhirnya mengeluarkan aturan terbaru soal social commerce. Terutama, setelah ramai diperbicangkan di sosial media terkait penolakan masyarakat terhadap Platform TikTok yang dikhawatirkan berdampak buruk terhadap pelaku Usaha Mikro Kecil dan Menengah (UMKM).
Kementerian Perdagangan meneken revisi Peraturan Menteri Perdagangan (Permendag) Nomor 50 Tahun 2020 yang melarang platform social commerce memfasilitasi transaksi perdagangan. Dalam revisi permendag itu social commerce hanya boleh mempromosikan barang atau jasa, namun dilarang membuka fasilitas transaksi.
Menanggapi aturan terbaru soal social commerce yang baru dikeluarkan tersebut, Platform media sosial TikTok berharap Pemerintah Indoensia mempertimbangkan dampaknya terhadap penjual.
Baca Juga : TikTok Hanya untuk Medsos Bukan Jualan
“Kami akan tetap menghormati hukum dan peraturan yang berlaku di Indonesia, namun kami juga berharap pemerintah mempertimbangkan dampak terhadap penghidupan enam juta penjual lokal dan hampir tujuh juta kreator affiliate yang menggunakan TikTok Shop,” kata juru bicara TikTok Indonesia dalam pesan elektronik yang diterima Antara di Jakarta, Senin malam, 25 September 2023.
TikTok Indonesia mengaku menerima keluhan dari penjual yang meminta kejelasan setelah aturan baru itu diumumkan tersebut.
“Perlu kami tegaskan kembali bahwa social commerce lahir sebagai solusi bagi masalah nyata yang dihadapi UMKM untuk membantu mereka berkolaborasi dengan kreator lokal, guna meningkatkan traffic ke toko online mereka,” kata TikTok Indonesia.
Sementara itu, Menteri Perdagangan (Mendag) Zulkifli Hasan mengatakan, platform social commerce ibarat televisi, bisa mempromosikan barang atau jasa, namun tidak bisa digunakan untuk bertransaksi.
“(Social commerce) tak bisa jualan, tak bisa terima uang. Jadi, dia semacam platform digital, tugasnya mempromosikan,” kata Mendag.
Revisi Permendag Nomor 50 juga melarang penjualan barang impor dengan harga di bawah 100 dolar Amerika Serikat. (Antara/asp)
Baca Juga: Pesaing TikTok, Chingari Ramaikan Industri Konten Indonesia
Keep functioning ,terrific job!
What is Gluco6? Gluco6 is a revolutionary dietary supplement designed to help individuals manage their blood sugar levels naturally.
Hi there! This is my first visit to your blog! We are a group of volunteers and starting a new initiative in a community in the same niche. Your blog provided us useful information to work on. You have done a extraordinary job!
I’d need to check with you here. Which is not something I normally do! I take pleasure in reading a put up that may make folks think. Also, thanks for allowing me to comment!
Interesting blog! Is your theme custom made or did you download it from somewhere? A theme like yours with a few simple adjustements would really make my blog shine. Please let me know where you got your theme. With thanks
Very interesting information!Perfect just what I was searching for!
Just wanna admit that this is handy, Thanks for taking your time to write this.
hello!,I really like your writing very a lot! proportion we be in contact extra approximately your post on AOL? I require a specialist on this space to solve my problem. Maybe that is you! Taking a look ahead to see you.
I too conceive so , perfectly indited post! .
I will immediately grab your rss feed as I can not find your email subscription link or e-newsletter service. Do you’ve any? Please let me know so that I could subscribe. Thanks.
Hi this is kind of of off topic but I was wondering if blogs use WYSIWYG editors or if you have to manually code with HTML. I’m starting a blog soon but have no coding know-how so I wanted to get advice from someone with experience. Any help would be greatly appreciated!
I believe this website has very great indited articles posts.
Hi, Neat post. There is a problem with your site in internet explorer, could test this?K IE still is the market chief and a huge part of folks will pass over your magnificent writing because of this problem.